With her extensive experience and versatile skill set, Misha has made a lasting impression in the television landscape. The session at the university’s Cineplex, focused on the ‘Making of a TV Anchor/Reporter’, and provided students with valuable insights into the field.
During the session, Misha shared her journey as a journalist, emphasising the importance of actively assuming the role of a journalist from the outset. She encouraged media students to embrace opportunities to be presenters early on. Referring to herself as ‘FIRE’ (Financially Independent and Retired Early), she stressed that passion plays a significant role in journalism, with half of the work already accomplished by simply being passionate about the field. Misha highlighted that an anchor doesn’t have a specific beat, but rather, every beat is their beat, which is why a journalist should be aware of and available for all the niches found in the industry. A person who can do that can shift to independent journalism, as this field requires a great connection and a credible voice that the audience believes in.
In response to a student’s query about Artificial Intelligence interference in the media industry, she expressed her belief that as long as humans continue to think critically and nurture their creativity, artificial intelligence will not supplant the human brain.
Journalism students attended the session in high spirits, posing thought-provoking questions about the world of media and the challenges journalists face. Misha responded candidly and directly, providing valuable insights based on her experience.
Talking about the media industry and its bias towards the face value, finances, and the TRP they brought to the organisation, she said the industry found it easier to work with experienced people rather than invest their resources and time in beginners. She urged the students to strive to be masters of everything and avoid limiting themselves to specialising in just one area. Her session left a profound impact, inspiring aspiring journalists to embrace versatility and knowledge in their careers.